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May 19, 20203 min read
What’s Your Brand Personality—Sassy, Sorted, or Sophisticated?
Personality is an unbroken series of successful gestures. - F. Scott Fitzgerald, The Great Gatsby It was that time of the year when all...
May 18, 20203 min read
Not Everyone Needs To Read Your Content!
Not Everyone Needs To Read Your Content!
May 15, 20204 min read
The Taste Of Digitisation: Food Industry After Lockdown
Imagine you just made pasta. The sauce, the spices, and the pasta are in an unbreakable sync. The aroma has covered the entire kitchen,...
May 14, 20203 min read
Content: I Do Not Want A Déjà vu Moment!
Content: I Do Not Want A Déjà vu Moment!
May 13, 20203 min read
Hey Brand, Why So Serious?
Hey Brand, Why So Serious?
May 12, 20203 min read
A Film About Your Brand Or Your Brand In A Film?
A Film About Your Brand Or Your Brand In A Film?
May 11, 20203 min read
When A Brand Speaks
When A Brand Speaks
May 7, 20204 min read
Does Your Content Calendar Look Like This?
Does Your Content Calendar Look Like This?
May 6, 20203 min read
The Screen Becomes The Teacher
The Screen Becomes The Teacher
May 5, 20203 min read
Creativity For Clicks Or Compliments
Creativity For Clicks Or Compliments
May 4, 20203 min read
Metrics Maketh A Marketer
Metrics Maketh A Marketer
Apr 29, 20204 min read
The New Conversational Content Marketer
The New Conversational Content Marketer
Apr 28, 20203 min read
A Brand’s Identity Crisis
Who am I? One of the most mind-boggling questions in the entire universe and nobody really knows the answer. However, the answer to such...
Apr 27, 20203 min read
When Mr Brand Fell For Ms Audience – A Modern Tale Of ROI
When Mr Brand Fell For Ms Audience – A Modern Tale Of ROI
Apr 24, 20204 min read
Revisiting the SEO House
Revisiting the SEO House
Apr 23, 20204 min read
The Bad Rep of Being Holistic, Natural and Organic
The Bad Rep of Being Holistic, Natural and Organic
Apr 22, 20203 min read
Are Ideas Coming From The Heavens Above?
The Marketer’s world runs on ideas. You must have noticed that people are always looking for inspiration to come up with great campaigns....
Apr 20, 20203 min read
Lockdown Of A Beautiful Mind
Lockdown Of A Beautiful Mind
Apr 17, 20203 min read
Forrest Gump Of Mobile Applications
Run Forrest! Run like the app downloads are running in lockdown! Amid the existing chaos of the lockdown, app downloads have seen a...
Apr 16, 20203 min read
It’s Time To Ask, Not Tell
It’s Time To Ask, Not Tell
Apr 14, 20203 min read
Being A Brand And Communicating Like One During Crisis
Being A Brand And Communicating Like One During Crisis
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