“An efficient life is just a voice command away!” This is the new marketing mantra that every marketer swears by nowadays. Why you ask? Let’s begin with the fact that voice searches are convenient, have no language or regional restrictions and provide a wider search reach to brands. Before we dive deeper into why voice marketing is a promising marketing tool, here are a few basic things that you need to know. What is voice marketing? Imagine yourself giving commands to Alexa,